Hey, this is a genuine chronicle of events as they unfold as I build a small business. Short, personal, and concise letter. Send to share my fears, failures, and success. No hidden agenda, just plain old sharing.

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I’m changing a number of things in the way I work.

Everything in my body is telling me to protect my pride, stop showing the fear.

But I am afraid.

Why?

I’ve made so many mistakes in these past seven years as I learn to build a sustainable business. I’m learning how not to make some more. But to learn it’s not a guarantee I won’t make any.

I’ve stopped or moved out of a handful of projects sometimes at a too much personal expense. Emotionally and financially. Seven partnership that didn’t work, for most of them lack of appropriate skill, where a determining factor.

But from today onward I promise myself to try. In the face of failure, loss, and hurt.

I’ll try.

Joel Mwakasege, Founder, Be yourself

Successful creative people don’t measure their lives, based on other people’s standards. They measure their lives on their own terms. I didn’t know then that this was the key factor that distinguishes, satisfying creative life from a miserable one. Now that I know, I'll try to do the same as I do this work.

I'll occasionally skip a day or two to send this letter, especially on the weekends. But the commitment is to send it daily, with this comes the archives from the past letters. Access them inside as you join.

The main aim of this letter is to share my fears as I build a business which has taken me 7 years of preparation. Although everything in my body is telling me to protect my pride, stop showing the fear. But I am afraid.

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A genuine chronicle of events as they unfold as I build a small business. Short, personal, and concise letter. Send every day as I share my fears, failures, and success.  No hidden agenda, just plain old sharing.

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